About Juice

Fruit and vegetable juices are a great source of some of your body’s most-needed nutrients. In addition to nutrients like vitamin C, folate and potassium, juices contain many naturally occurring phytonutrients that may have a role in promoting health. And, making juice a regular part of your diet, along with whole fruit, is a convenient way to help get more fruit in your diet.

Does fruit juice count toward the recommended daily intake for fruit?

Under the United States Dietary Guidelines for Americans, 4 ounces of 100 percent juice counts as a serving (1/2 cup) of whole fruit.
The Dietary Guidelines recommend from 1 to 2 cups of fruit a day, depending on age, sex and physical activity, and suggest that the majority comes from whole fruit.
Most Americans are not getting these recommended amounts and are missing out on valuable nutrients. For many people, including 100 percent juice in their diet is an easy and convenient way to help reach these goals.

AGE Recommended Amount of Fruit Per Day*
Children 2-3 years old 1 cup
Children 4-8 years old 1 to 1 ½ cups
Girls 9-13 years old 1 ½ cups
Girls 14-18 years old 1 ½ cups
Boys 9-13 years old 1 ½ cups
Boys 14-18 years old 2 cups
Women 19-30 years old 2 cups
Women 31-50 years old 1 ½ cups
Women 51+ years old 1 ½ cups
Men 19-30 years old 2 cups
Men 31-50 years old 2 cups
Men 51+ years old 2 cups

*These amounts are appropriate for individuals who get less than 30 minutes per day of moderate physical activity, beyond normal daily activities. Those who are more physically active may be able to consume more while staying within calorie needs.

Source: MyPlate.gov - November 2013

How can I tell if a product is 100 percent juice?

Look on the back panel of the packaging. All juice products are required to list the total percent juice content on the product’s information panel. You can also check out the juice comparisons in the chart to the right.

Is there a lot of sugar in fruit juice?

There are no added sugars in 100 percent juices like Tropicana Pure Premium and Naked Juice – just the sugars inherent to found in whole fruits and vegetables. Sugars are inherent in many nutrient-dense, healthy foods including milk, vegetables and whole fruit. If you are concerned about the amount of sugar in 100 percent juice, you might want to try PepsiCo’s Trop50 juice beverages which have the great taste of our 100 percent juices with half the sugar and calories of regular juice.

What about calories – doesn’t fruit juice have a lot of calories?

100 percent fruit juice is considered a “nutrient-dense” beverage, meaning that, per calorie, it packs more nutritional value than many other beverage choices. Because nutrition is more than just calories, it’s important to look at the whole picture: 100 percent fruit juice is a valuable source of key nutrients. For example, an 8-ounce glass of orange juice is a key source of vitamins like folate, vitamin C and potassium.

What is the difference between juice and juice drinks and concentrated and not-from-concentrate juices?

Below is a a description of the most common types of juices and juice beverages.

Juice Type Description
100% Juice Juices that are squeezed from the fruit or vegetable and then packaged or concentrated for reconstitution with water and other ingredients at a later time.
Juice Drink A beverage that contains some juice, but at less than a 100 percent level, and that may contain added sweeteners. Other terms with the same meaning are juice cocktail and juice sparkler. Under U.S. law, manufacturers are required to list the total percent juice content just above the nutrition facts panel of juices and diluted juice beverages.
Pasteurized Juice Juice that has been heated (pasteurized) to increase its shelf life, ensure its safety, and minimize nutrient loss.
Chilled, Ready-to-Serve Juice made from frozen concentrate or pasteurized juice. It is packaged in paper cartons, plastic or glass containers.
From Concentrate Juice that is manufactured by reconstituting juice concentrate.
Not-from-Concentrate Juice that is squeezed from a fruit or vegetable and has never been concentrated.
Canned Juice Fruit or vegetable juice that has been heated and sealed in cans to provide shelf life for an extended period of time.


Product Name
% Juice